Your Words Matter.
Make them matter to your audience, too.
We shape your message and your mission into content that people care about.
INFORM MINDS, INSPIRE HEARTS, AND IGNITE ACTION.
“Nothing in the world…has as much power as a word.”
— Emily Dickinson
ABOUT
Long before she could spell, Words Matter founder and principal Dawn Rachelle Kotapish was enchanted by the written word. Since then, she has devoted her career to studying the art of how words, carefully crafted, can clarify, captivate, and compel change.
A published author and seasoned expert in results-driven content strategy and creation, Dawn has served for-profit commercial clients as well as helped mission-driven institutions raise a collective $1 billion to date in support of humanitarian aid, sustainable development, and higher education.
She draws from skills honed while earning a Master of Arts degree in literature and creative writing from Harvard University and extensive cross-cultural experience, including travel to 50 world nations.
“Language… is by nature magical.”
—Owen Barfield
Services
Of course the most scintillating story is wasted if it’s not the right one, and the most seamless campaign falls flat without the right audience. Words Matter helps you articulate your core values and identify optimal channels for reaching your target audience to ensure that your mission and objectives are closely aligned with your budget and strategic goals.
Content Creation
Original custom-made content to captivate your audience and champion your strategic goals
Thought Leadership
We help you glean your hard-won knowledge and experience for content that will inspire your current stakeholders and attract new ones.
Ghostwriting
Words Matter will help organize your ideas and calibrate your voice to broaden your reach while freeing up your time for other things.
Editorial Consulting
Need a second pair of eyes? Whether you are stuck in the middle of your first draft or polishing your final, Words Matter lends the objectivity and expertise you need to finish the job with aplomb.
